Just having a website does not mean your potential customers will find you! There are 1.5 BILLION websites on the internet. Search Engine Optimization (SEO) is a must to maximize organic traffic from search engines.
Here are some of the countless benefits of SEO for your business:
- It’s free! There are no ad costs or consistent variable costs. It is purely based on keywords you use in your content.
- SEO can get you more traffic than paid ads.
- You get quality leads that are looking for your product/service as opposed to impulse ad clicks and scrolls that have a lower conversion rate.
- Quality leads have much higher conversion rates which translate to more customers and more revenue.
- It builds trust & credibility because it can ensure that you rank high on multiple search engines and social media platforms alike.
- It is one of the most effective online strategies that will help you beat the competition in the virtual space.
- It makes it easy for your customers, especially repeat customers to find you just a keyword search away.