Benefits of SEO

Just having a website does not mean your potential customers will find you! There are 1.5 BILLION websites on the internet. Search Engine Optimization (SEO) is a must to maximize organic traffic from search engines.

Here are some of the countless benefits of SEO for your business:

  1. It’s free! There are no ad costs or consistent variable costs. It is purely based on keywords you use in your content.
  2. SEO can get you more traffic than paid ads.
  3. You get quality leads that are looking for your product/service as opposed to impulse ad clicks and scrolls that have a lower conversion rate.
  4. Quality leads have much higher conversion rates which translate to more customers and more revenue.
  5. It builds trust & credibility because it can ensure that you rank high on multiple search engines and social media platforms alike.
  6. It is one of the most effective online strategies that will help you beat the competition in the virtual space.
  7. It makes it easy for your customers, especially repeat customers to find you just a keyword search away. 

Inclusions in SEO

1. Off Page Optimization

This helps boost your brand’s name across several platforms, search engines, and forums alike.

  1. Creating optimized content for Social Networking Sites.
  2. Blogging
  3. Forum Postings – Developing your presence on forums in Quora, Reddit, Yahoo Answers and other industry-specific forums
  4. Search Engine Submission.
  5. Business reviews & testimonial collections.
  6. Local listings (TripAdvisor, GoogleMyBusiness, Yahoo Local Listing, Yelp etc.)
  7. Press Releases.
2. On Page Optimization

Optimizing your content and ensuring that pages are being ‘read’ correctly by the SERPS (Search Engine Results Pages) for their rankings.

  1. Meta titles and descriptions.
  2. Mapping keywords to pages.
  3. Interlinking pages for better navigation of websites.
  4. Page/Content/Menu Structure
3. Link Building

More links = more trust. It’s one of the oldest forms of SEO and is still a vital signal for ranking websites. It can also be a downfall if done incorrectly.

  1. Building organic links with content from scratch on your website
  2. Sharing original owned content to social media to direct your social media traffic to your website.
  3. Basic Social Media Keywords (#) Management
  4. Ensuring all social accounts are in harmony with each other.
  5. Finding the right social media platforms for you. 
  6. Content Optimization
4. Keyword Research

This is the backbone of your website’s SEO. Without research and due diligence, the strategy is doomed to fail. So, this requires top priority and specialized market analysis.

 

SEO Overall Process

We have a simple 10-Step process for SEO (Search Engine Optimization):

  1. Understand the Main Topics and Sub-Topics You Want Your Website to Rank for in Search Engines
  2. Make Sure Website is Indexed, No Website Crawl Errors in Search Engines, Website Loading Speed. Fix any logistical issues that will hamper the user experience.
  3. Keyword Research for SEO. This requires expertise, market research, and hours of work to get right but the end result is worth it! 
  4. Create Content for Top Keywords. It’s always better to create content according to keywords rather than try to fit in keywords into content that is not closely related. A lot of websites make the mistake of including keywords that get high traffic but it is misleading and extremely frustrating to the users and takes away any credibility. 
  5. Use short & keyword-focused SEO Friendly URLs
  6. Optimize your website for On-Page SEO including title tags, meta descriptions, header tags, image alt tags, internal linking, and external linking.
  7. Answer FAQs (Frequently Asked Questions) for your keywords provided by the Google search engine.
  8. Continue to improve and update the content over time.

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    Respect for timelines

    At DigiAge Media time is our inventory and more than we value our time, we value the time of our clients. On time delivery is our strong suit.

    At DigiAge Media time is our inventory and more than we value our time, we value the time of our clients. On time delivery is our strong suit.

    Professional & Dedicated Team

    A dedicated and skilled team of Subject Matter Experts who are motivated to bring out the best possible outcome.

    A dedicated and skilled team of Subject Matter Experts who are motivated to bring out the best possible outcome.

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    We are workaholics and we believe that work transcends day and night barriers. Our founders strongly believe that opportunity can knock any time and so can a customer or client.

    We are workaholics and we believe that work transcends day and night barriers. Our founders strongly believe that opportunity can knock any time and so can a customer or client.